Business Website Checklist

Business website success checklist

All the posts on this site are aimed at people who want to get the most from their website in terms of number of engaged and interested visitors, so potentially increasing the amount of business they are able to carry out. To that end, I have written an ebook that contains 35 items that will influence the success of your business website which you can download for free.

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Implementing a New Website

The importance of preserving the value in your website

It’s rare these days that we implement a new website for an organisation that has no existing web presence so, when putting the new site live, suitable consideration needs to be given to the old site. It is essential that we preserve the value that has been accumulated in the old site as far as possible. We also want to be able to monitor the benefits that the client gains from the new site. These are some of the activities that we undertake when putting a new website live.

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Understanding Your Customers

Gain a clear understanding of your customers

One of the most important factors in creating a successful business website is gaining a clear understanding of the customers you want to attract. When AttractMore are reviewing a website or building a new site, conducting research into customers (or clients, donors, patients etc.) is one of the essential first steps we take. Only then can we ensure that any recommendations or design decisions we make are targeted towards the people the business wants to attract.

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Website Return on Investment

Getting a decent return on the investment made in a website or online shop

Many website owners know their site is not bringing in the business it should but they’re not sure why or what to do about it. They’re unwilling to pay for a new website as they may just end up in the same situation. A useful step to take in these circumstances is to commission a website review which will examine all aspects of the site. Our independent website reviews provide a prioritised list of actions that a business can take to improve its website so as to bring in more business and achieve the desired return on investment.

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